Navigating the fashion industry in a time where consumer desires and market trends change so rapidly isn’t easy. But with trend forecasting thanks to AI, it can be.Read more
Trend forecasting: Fashion’s way forward
Navigating the fashion industry in a time where consumer desires and market trends change so rapidly isn’t easy. But with trend forecasting thanks to AI, it can be.
Quarantine Rebirth: Men’s Fashion Week Review SS21
Discover Heuritech’s review of the key trends from men’s SS21 digital fashion week, a week which pushed the boundaries of the traditional fashion show.
The strategy to gaining 2.8 million Instagram followers: An interview with NA-KD
Heuritech interviewed NA-KD to explore how this brand has managed to capture Europe’s fashion market using digital solutions.
How is the mask trend behaving on social media?
With the Covid paradigm, people around the world have adopted a new safety precaution: the face mask. Can social media clue us in on this growing trend?
Bridging the gap between Artificial Intelligence and creativity in fashion
AI and fashion often misunderstand one another. But more and more, these two worlds are discovering the benefits that their collaboration can provide them.
Consumer attitudes in fashion during and post-confinement
As consumers come out of confinement, Heuritech looked at its Instagram analysis to determine consumers’ changing attitudes in fashion.