QUANTIFY TREND PREDICTIONS TO PRODUCE SMARTER

Heuritech’s Artificial Intelligence-powered platform is used by leading brands to predict
what product trends are coming and how they will behave using real-life pictures
on Instagram and Weibo.

WHY HEURITECH

The secret to predicting next year’s trends

Trend forecast

The Heuritech market intelligence platform turns millions of social media images into better decisions and more successful designs, all in real time. By capturing early signals from influencers and consumers and applying our proprietary methodology Heuritech offers predictive analytics for trends and products.

Trend forecast

UTILIZE MARKET DATA TO IMPACT

YOUR MOST IMPORTANT PRODUCT DECISIONS

Optimize product assortment

Detect trends and optimize assortment to transform your products
into long-lasting successes

Forecast product quantities

Leverage real-time and future market signals to forecast quantities more accurately

Market product positioning

Master product positioning

Monitor the positioning of your products, your competitors and trends
in terms of adoption, lifecycle and clients

Steer product marketing strategy

Steer product marketing strategy

Highlight best-selling products in your communication and
visual merchandising strategies

WHAT HEURITECH CAN DO FOR YOU

product performance platform

PRODUCT INTELLIGENCE

For luxury and sports brands that have iconic products and want to build new, long-lasting successes

The revolutionary market intelligence platform offers data on your products, your consumers, your competitors

trend forecasting platform

TREND FORECASTING

For leading fashion, beauty brands and retailers that have
trend driven assortment and want to maximize sell-through

The first platform to empower both business and creative teams with key insights to anticipate and quantify the relevant trends for their next collections

INCREASE YOUR SELL-THROUGH

By optimizing assortment to include best-selling trends and reviewing stock forecasts, Heuritech impacts brand sales, stock and sell-through

+9%
sales

-13%
stock

Calculate your

+5pts
sell-through

Calculate your

MAKE SOCIAL MEDIA WORK FOR YOU

The volume of data generated by social media can be overwhelming. We can help you make sense of it by capturing weak signals in the market.
We quickly and easily turn millions of pictures (posts, storics) and videos on Instagram and Weibo into clear insights that are critical to your business

+3
million pictures analyzed each day

+3
million pictures analyzed each day

HEAR FROM THE BEST – OUR CLIENTS

Damien Bertrand - Dior

“We had some intuitions that we wanted to test and Heuritech helped us to validate those intuitions”

– Damien Bertrand, General Manager at Christian Dior Couture

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Ian Rogers - LVMH

“Not only can we see our products in these images, but we can identify trends, with people posting, and understand more about how our products are appearing in the wild and how people are using them to build their own identities”

– Ian Rogers, Chief Digital Officer of LVMH

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RESOURCES

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sneaker black and white

How did we help our client renew his offer by revealing a future trendy design attribute?

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Using Heuritech’s platform, our client spotted black dad sneakers as a relevant trend to renew his “lifestyle” sneaker offer.

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woman's face in red lipstick and ski glasses

State of play: Trend forecasting in the fashion industry

,
The present ways of trend forecasting rely on catwalks and the past to predict the future. Heuritech's AI solution has cracked today's fashion market.

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Discover our

Discover our

Trend forecasting Heuritech

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