Trend forecasting to produce more sustainably

Heuritech’s Artificial Intelligence-powered platform is used by leading brands worldwide to predict what product trends are coming and how they will behave for next seasons.

Trend forecasting to produce more sustainably

Heuritech’s Artificial Intelligence-powered platform is used by leading brands worldwide to predict what product trends are coming and how they will behave for next seasons.

PREDICTING NEXT YEARS’ TRENDS

The Heuritech market intelligence platform turns millions of social media images into better decisions and more successful designs, all in real time. By capturing early signals from influencers and consumers and applying our proprietary methodology Heuritech offers predictive analytics for trends and products.

BACK YOUR PRODUCTS INTUITIONS WITH MARKET DATA

OPTIMIZE PRODUCT ASSORTMENT

FORECAST PRODUCT QUANTITIES

MASTER PRODUCT POSITIONING

STEER PRODUCT MARKETING

OPTIMIZE PRODUCT ASSORTMENT

Detect trends and optimize assortment to transform your products into long-lasting successes

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Leverage real-time and future market signals to forecast quantities more accurately

MASTER PRODUCT POSITIONING

Monitor the positioning of your products, your competitors and your trends in terms of adoption, lifecycle and clients

STEER PRODUCT MARKETING

Highlight best-selling products in your communication and visual merchandising strategies

WHAT HEURITECH CAN DO FOR YOU

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PRODUCT INTELLIGENCE

For luxury and sports brands that have iconic products and want to build new,
long-lasting successes

The revolutionary market intelligence platform offers data on
your products, your consumers, your competitors

 

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TREND FORECASTING

For leading fashion, beauty brands and retailers that have
trend driven assortment and want to maximize sell-through

The first platform to empower both business and creative teams with key
insights to anticipate and quantify the relevant trends for their next collections

INCREASE YOUR SELL-THROUGH

By optimizing assortment to include best-selling trends and reviewing stock forecasts, Heuritech impacts brand sales, stock and sell-through

+9%

sales

-13%

stock

+5pts

sell-through

Calculate your

MAKE SOCIAL MEDIA WORK FOR YOU

The volume of data generated by social media can be overwhelming. We can help you make sense of it by capturing early signals in the market.
We quickly and easily turn millions of pictures (posts, stories) and videos on Instagram and Weibo into clear insights that are critical to your business.

+3

million pictures analyzed each day

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HEAR FROM THE BEST – OUR CLIENTS

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“We had some intuitions that we wanted to test and Heuritech helped us to validate those intuitions”

– Damien Bertrand, General Manager at Christian Dior Couture

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ian-rogers

Not only can we see our products in these images, but we can identify trends, with people posting, and understand more about how our products are appearing in the wild and how people are using them to build their own identities”

– Ian Rogers, Chief Digital Officer of LVMH

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RESOURCES

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How to launch a hit sneaker with the help of our trends analysis?

Our client wanted to have an overview of the sneakers market’s future bestsellers in order to understand which shoe type should be the focus of the next collection.

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Collage by I-D Magazine

Trend forecasting: Fashion’s way forward

Navigating the fashion industry in a time where consumer desires and market trends change so rapidly isn’t easy. But with trend forecasting thanks to AI, it can be.

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Trend forecasting Heuritech

Get contacted by one of our consultants